Skip to main content
Big ideas don't fit in a tweet.
This is where we stash the deep dives: books, frameworks, hard data, and conversations that shape how tech PR gets done. If you want more than soundbites, start here.
Free Listen The Tech PR Playbook Audiobook

Audiobook

Get the skinny on tech PR direct from our founders with this free listen to The Tech PR Playbook, a must-have guide for innovators.

Book The Tech PR Playbook Paperback

Paperback

Discover how to make media love you, influence people, and grow awareness of your innovation company with The Tech PR Playbook.

Guide GEO Guide Framework

Framework

Explore our GEO Guide, a practical framework that shows brands how to earn credibility and visibility in today's AI-driven search.

Research China Manufacturing Data Insights

Data Insights

Explore U.S. consumers' tech purchase preferences, focusing on how brand perceptions shift around manufacturing in China.

Research Retail Channels Data Insights

Data Insights

Dive into detailed insights on U.S. retail channel preferences and shopping behaviors, revealing where and how consumers choose to buy tech.

Research AI Trust and Adoption Data Insights

Data Insights

Examine survey findings on U.S. consumer perceptions of AI, highlighting levels of trust, skepticism, and adoption in day-to-day life.

Research US Market Entry Data Insights

Data Insights

Uncover how U.S. consumers evaluate foreign tech brands, with survey-backed insights into trust, trade, retail channels, AI, and strategies for successful market entry.

Audio Stories and Strategies Podcast

Podcast

Jackson Wightman joins Stories & Strategies to discuss Answer Engine Optimization and how AI search is reshaping PR campaigns.

Audio The Brand Called You Podcast

Podcast

Hear Jackson Wightman on The Brand Called You as he shares insights from The Tech PR Playbook and lessons on building impactful PR.

Audio Pitch Perfect Podcast

Podcast

Tune into Pitch Perfect where Jackson Wightman explains how PR must adapt in an AI search era, and what that means for tech brands.