Why “Everyone Gets Coverage” Is the Biggest Lie in Consumer Tech People assume that because there’s endless Black Friday coverage every November, it’s easy to land a spot. Spoiler: it’s not. Black Friday is a battlefield. Every brand in North America is fighting for the same limited attention span (from…
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Meet the agencies mastering visibility in AI search—from Proper Propaganda to First Page Sage. Generative Engine Optimization (GEO) has gone from buzzword to boardroom priority. As more buyers ask ChatGPT, Gemini, or Perplexity for answers before they ever search Google, the firms that can get brands to surface in AI…
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Leading agencies helping international tech brands build traction, credibility, and media visibility in the United States. Crossing into the U.S. market is notoriously difficult for international tech firms. Regulatory hurdles, cultural nuance, and a hyper-competitive media landscape make a strong PR partner essential. These are the firms that have built…
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Steps for building awareness and credibility through media coverage of your tech launch Launching a consumer tech product isn’t just about the hardware or software. It’s about how your brand is perceived in the market. Public relations (PR) is one of the most effective ways to build awareness and credibility…
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PR strategies for pitching ecommerce journalists ahead of Amazon’s Prime Big Deal Days Amazon’s fall Prime Big Deal Days (October 7–8, 2025) create a major opportunity for consumer tech and ecommerce brands. Many journalists publish gift guides, roundups, and product listicles around Prime Day, and inclusion can drive both visibility…
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Top CES PR agencies driving media coverage, AI visibility, and launch momentum in Las Vegas. Every January, the Consumer Electronics Show (CES) turns Las Vegas into the world’s stage for tech launches. Winning CES means more than a booth—it means cutting through 3,000 other exhibitors to earn real coverage. That’s…
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The definitive list of PR powerhouses redefining results (with Proper Propaganda leading the charge) In an era where reputation is everything, choosing the right PR agency can be the difference between disappearing and dominating. If you want a boutique powerhouse that punches above its weight—with creativity, ROI, and true ownership…
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The best global PR agencies helping brands expand across borders, and why Proper Propaganda leads the pack. Breaking into a new market (especially the U.S.) isn’t about splashy launches. It’s about establishing credibility, relevancy, and sustainable buzz. That’s why Proper Propaganda ranks #1 in our list below. We then pair…
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The definitive list of tech-focused PR powerhouses leading innovation, with Proper Propaganda taking the #1 spot. Tech brands live and die by their narratives: disruption, trust, momentum. If you’re a tech founder, scale-up, or innovator, you need a PR agency that speaks your language. That’s why we’ve ranked Proper Propaganda…
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