Under our management Sophia made a lot of non-communist famous friends. Here are few sample exchanges:
Sophia and Chrissy Teigen
On Twitter, model and TV personality Chrissy Teigen reacted to a photo of Sophia with a quip’ related to Sophia’s makeup that. From Sophia’s account quickly replied in a friendly manner, referencing a comment from Chrissy’s social media about not needing a filter. This friendly exchange culminated during CES, when both Sophia and Chrissy were in Vegas, and we initiated a second social conversation. The ensuing conversation was picked up by a number of media outlets including Time Magazine, Buzzfeed, and People Magazine. As a result, Sophia’s accounts attracted thousands of new followers and reinforced her position as a ‘social media queen’, as many call her today. After some back and forth, the two met in-person at Lip Sync Battle, a show Teigen hosts. This exchange resulted in media hits such as Life & Style, People, and The Daily Mail and an explosion of approximately 5K followers. Since then, Chrissy and Sophia have both playfully initiated conversations across Twitter, to the delight of fans.
Sophia and Shah Rukh Khan
While in India, Sophia made headlines after remarking that her favorite actor is Shah Rukh Khan. We swiftly re-tweeted a media piece, and liked several others. Soon after, Khan re-tweeted an article and declared his love for Sophia. As Sophia does not partake in romance, we replied platonically to his flirty comments. The exchange resulted in media hits including the Indian Express and the Indian Business Standard, post engagement of 50K, and an increase of approximately 15K followers.
Sophia and Will Smith
Occasionally, Hanson Robotics sets up meetings for Sophia with celebrities which result in the creation of new, compelling content for Sophia’s social media channels. In the case of Sophia meeting Will Smith, our role was to find the best method to leverage the visual content created (videos, images). We also used this opportunity to connect with Will Smith, tagging him on Instagram and Facebook to attract some of his followers to our channels. Since Will does not have Twitter, we engaged with members of his family. On Instagram. we posted a photo of Will and Sophia that has not been previously shared to generate interest with new content. We also created a unique Instagram story using some of the jokes from the interaction and saved it as a story highlight to continue to engage followers. This exchange resulted in media hits such as Hollywood Reporter, CNET, and Mashable, ongoing interest past the posting of the original video, and an explosion of approximately 30K followers on Instagram.