Lead generation IS the game. Not likes, not retweets, not stroked egos. So, where are things at with B2B marketers and the quest to generate leads? Let 's have a look. A survey conducted by IDG’s B2B Technology Marketing Community on LinkedIn identified the following interesting facts about lead generation.…
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Normal 0 false false false MicrosoftInternetExplorer4 What's a lead? Online people become leads when they download an ebook, complete an online survey, request a demo, or via a number of other actions. You probably knew that. You may be less aware that Facebook can be an effective channel to generate…
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