Recently, Shonali got me thinking about Apple's genius, and the more macro side of how devices impact our lives. I received an iPad 2 for my birthday this year. A great gift, but I was a bit baffled by what I'd use the thing for. It seemed the classic "tweener"…
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As I've recently discussed, there are a myriad of misperceptions about PR. Thankfully, some in our industry are fighting the good fight and trying to educate clients, businesses, etc. on what public relations REALLY is. One such person is my friend Shonali Burke. She's a force of nature (I often wonder…
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