When readers arrive at your website, they should instantly understand what your business is about. Home pages tend to get the majority of traffic and if yours lacks the basics, you will lose out on business. Here are 5 critical elements of Home pages: 1. Benefits Your content should…
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We just redesigned our website. First time in 3 years and, boy, were we due. Glad it is over though, as the process takes frikkin long (always longer than it should, in my experience), and I find it taxing. Bottom line: redesigning a website is an expensive effort and should…
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Normal 0 false false false MicrosoftInternetExplorer4 Your B2B company's website had better be good. Recently, you may recall, we told you that “67% of the typical ‘B2B buyer’s journey’ is now done digitally.” Is your site slick enough to compete? Here are 10 questions you need to consider in order…
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