demand generation | Public Relations for Technology Companies

Mar 27

Best PR Agencies for Tech Companies in 2026

By Proper Propaganda AI & Search (GEO), Industry Commentary, PR Strategy No Comments

The Best Tech PR Firms for U.S. Market Growth, AI Visibility, and Revenue Impact Tech brands don’t just compete on product anymore.They compete on how they are explained, compared, and recommended. In 2026, that happens across three layers: Traditional media (reviews, features, coverage) Commerce content (listicles, “best of” guides, affiliate-driven…

Feb 27

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Top of Funnel Is Not Optional: A Series on Why Growth Starts Before Conversion

By Proper Propaganda AI & Search (GEO), Industry Commentary, PR Strategy No Comments

Over the past several months, we published a series of posts examining a persistent mistake made by companies entering or scaling in the U.S. market: They invest heavily in conversion before creating demand. Executives obsess over performance marketing efficiency, attribution dashboards, CAC optimization, and last-touch reporting while underfunding the one…

Feb 17

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A Fishing Fable About the Top of the Funnel

By Jackson Wightman AI & Search (GEO), Industry Commentary, PR Strategy No Comments

Johnny fishes in the pond near his house once a week. He catches 2 fish. They make for an amazing dinner. The fish are so tasty that he starts fishing twice a week. At this level he can pull 3 fish a week. He does this for 2 months straight.…