I recently opened a small business with my girl. Seven days in, the best advice I’ve received is don’t worry too much about sales in a day to day context. Sales will wax and wane based on a myriad of factors. While you need to monitor them VERY carefully you…
Foursquare is still, for many mortals (me included), in the “How can we use this shiny object?” phase. Here is a REALLY cool example (it is from the company I work for, but I did not come up with it) of how charities can use this shiny object for walks/rides….
Thought it would be nice to kick off the week by celebrating some creativity. I like this soccer inspired video from Sony Ericsson. Cool canvas for sure! (Click here if you cannot see this) [youtube]oLJvnKqklAk[/youtube]
One day I will again write full posts and not simply highlight the great work of others. But it’s busy now, I love this stuff, and I love sharing it with you. This video was made by Communications students at UQAM. Again, my unhip, behind the times self is way…
I was around when Ghostbusters came out. This might be better then the original. If you’re into guerrilla marketing you might say “I wish I’d thought of this,” at the end of the video! Fun, so creative, and amazing choice of venue (it was a location in the orig movie)….
I am busy this week. So less posting and more focus on highlighting the dope work of others. Yes, I am a bit late on this particular item. But it’s a great initiative from one of the darlings of social media, Starbucks. Who knew they were so good at guerilla marketing? There’s…
Check out this stunt by a UK-based outdoor clothing company called Finisterre. What I like: It could not have cost that much, is fun and clearly noteworthy. The tag line at the end of the video is perfect. Of course, the proof is in the view-based pudding. Over 275 000…
Interesting little guerrilla activity from Hungary. The stunt was a get out the vote initiative to combat years of declining turnout for Parliamentary elections. [youtube]<object width=”640″ height=”385″><param name=”movie” value=”http://www.youtube.com/v/cNNTnAPkRvQ&hl=en_US&fs=1&rel=0″></param><param name=”allowFullScreen” value=”true”></param><param name=”allowscriptaccess” value=”always”></param><embed src=”http://www.youtube.com/v/cNNTnAPkRvQ&hl=en_US&fs=1&rel=0″ type=”application/x-shockwave-flash” allowscriptaccess=”always” allowfullscreen=”true” width=”640″ height=”385″></embed></object>[/youtube] The Good: This could not have cost a lot of money The initiative…