I just finished Anthony Bourdain's, Kitchen Confidential. Amazing book. Definitely think you should read it. Bourdain's existence offers some interesting lessons for PR pros. Here are 3: Test out the new (and sometimes freaky). The bad boy of food culture is always trying out freaky food. From eyes, to guts…
Read More
At 174 words this might be my most ironic post ever. We live in an era of short form, snack-sized content. Saying it quick seems to be the only way to say it in internet age. People getting pinged, folks following links that take them off a page, it's enough to…
Read More
The other day someone asked me about how and where I get ideas for blog posts. I have no editorial calendar. I never plan anything. It is full blown lightning bolt or nothing (hence the sometimes irregualr posting rhythm). I'd LOVE it if I could be more scientific, more planned.…
Read More