Montreal - Proper Propaganda - Public Relations for Technology Companies

Sep 07

6 Reasons We Became Hubspot’s First Partner in Montreal

By Jackson Wightman Uncategorized 2 Comments

(image via Hubspot.com) We've been a Hubspot partner for around 2 months now. I can honestly say everyone at Proper Propaganda is thrilled about this fact. If you've heard about inbound marketing, you've probably come across Hubspot. They're the widely acknowledged leader in the space. Though they sell software, they're…

Jul 11

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Mordecai’s gazebo and its provincial critics

By Jackson Wightman Uncategorized No Comments

This post is kinda Montreal-centric. But it is also about a writer; one of my favourite of all time and the greatest my city has ever produced. The city of Montreal is planning on naming the gazebo on Mount Royal after Mordecai Richler. This, predictably, has caused a stir. To…

Apr 26

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Professional writers not always wanted

By Jackson Wightman Uncategorized No Comments

When it's time to produce a piece of written content, one of the obvious variables is finding a skilled writer to pen the thing. The need for a "skilled writer" usually means that people whose job description involves writing are tapped. It makes perfect sense. I'm here to tell…

Feb 14

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Ignite talk – video clip

By Jackson Wightman Uncategorized One Comment

A non-PR-ish post today. As previously mentioned, I spoke at Ignite the other night. If you don't know about this series, check this out. Here is the actual talk. If you can't see this video click here: IWqGdr9_7Aw

Feb 09

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5 reasons to speak at, or go to, Ignite!

By Jackson Wightman Uncategorized 2 Comments

I spoke about buying locally at Ignite Montreal last night. Had a super dope time and would recommend it to anyone. For those not familiar with it, Ignite is a speaker series held around the world. Topics are highly varied and selected by local organizing committees. The kicker is the…

Dec 20

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Mostly tha voice

By Jackson Wightman Uncategorized One Comment

This is guest post I wrote last week for my friends at All Beef Media. If you haven't checked out their blog, you should. ------------------------------------------------------------------------ It’s mostly tha’ voice that gets you up, Mostly tha’ voice that makes you buck, A lot of rappers got flava and some got skillz,…

Dec 07

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4 reasons your PR strategy should include dead tree parchment

By Jackson Wightman Uncategorized 2 Comments

NOTE - this piece is cross posted from the FAIT ICI blog, where it was originally published. ------------------------------------------------------------------------------------------------------------------------- Chris Anderson, the man behind Wired and 'The Long Tail', really likes declaring things 'dead'. Awhile back he said print media was dead. Then he said the internet was dead. Anderson's very…

Oct 14

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3 similarities between PR bloggers and DJ’s

By Jackson Wightman Uncategorized No Comments

My friend Dave is a superb house DJ/producer. A few weeks ago, he asked me about what I do and why I blog. I explained my working life as best I could (lots of people are confounded by exactly what the PR profession entails, so I find myself doing this a lot).…

Sep 09

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An experiment in guest blogging

By Jackson Wightman Uncategorized 2 Comments

Call this a case study of sorts. A rough one, but a real life example no less... Last week, over at Made Here the FAIT ICI blog, we did a five part guest post series featuring a number of Montreal-based foodie bloggers. Hardly a groundbreaking initiative in terms of innovation, but one we're…