Real estate agents: how often do you update your real estate blog? Odds are, the answer is not enough. Blogs are an inexpensive and extremely efficient online marketing tool for real estate agents. Your real estate blog – done well – will generate serious leads and attract a slew of…
Is your B2B company using Facebook? Let’s face it: Facebook is fun. You use it to share pictures of your latest trip, keep in touch with high school classmates, annoy people with endless cute pics of cats and babies, and even look up an old fling or two (don’t lie…
Social media are one of the best ways for CEOs to stay connected and relevant in today’s competitive marketplace. However, this does not seem to be sinking in for C-Suiters. According to a recent survey, only 30% of Fortune 500 CEOs are using social media to engage and interact. Below,…
In inbound marketing, calls-to-action (CTAs) are one of the most important elements for attracting and obtaining leads. CTAs must be crafted in a well thought out manner. When designing a CTA try to put yourself in your customers’ shoes. What are their pain points? What alleviates their pain? Here are…
A well-structured editorial calendar can put any company blog on a fast track to success. It can improve your blog’s efficiency, coherence, and the quality and reach of your content. It’s simple, really. An editorial calendar is a way for you to organize your blog posts and control content –…
Real estate agents are using social media in a number of innovative ways. Data from Postling shows the majority of realtors use Facebook (79%) in their marketing mix while 48 percent are on Twitter, and 29 percent are on Linkedin. Given blogging’s power and WordPress’ ease of use, a surprisingly…
Research by Postling reveals that nearly 80% of real estate agents are using Facebook to market their properties and grow their businesses. With more than 1.15 billion active users, Facebook can connect you with loads of potential clients and help you service your existing customers. By integrating Facebook…
Social media for the real estate industry is here to stay. Yesterday, we wrote on Pinterest for real estate agents. Today we’ll examine some other media that can boost web traffic and sales. Done right, social media can be a powerful medium to communicate information about properties. An infographic from…
Pinterest is a great online marketing tool for real estate agents. The image sharing service is perfect for a realm like real estate where visual content is the centrepiece of selling online. As a social media platform, Pinterest lets you manage, arrange and share all the things that interest you on…
I have no kids. I’d like to change that, but it’s a process. No doubt, any kid(s) I might have will be tethered to electronic devices even more than I. Kinda scary. I’m pretty sure the child will view my gen as dinosaurs (or at least CroMagnons). At a minimum…