AI citations | Public Relations for Technology Companies

Sep 09

Black and white image of an AI search interface representing how PR and earned media shape what AI understands about technology categories.

How Does PR Help Shape What AI Understands About a Technology Category?

By Lindsay Davis AI & Search (GEO), GEO

PR helps shape what AI understands about a technology category by creating credible third-party information that connects companies with categories, problems, capabilities, use cases and competitors. A company can say on its website that it belongs to a new category. It can describe the problem it solves, explain why its…

Sep 02

Love0

How Long Does It Take for a Consumer Tech Brand to Appear in AI Search Results?

By Lindsay Davis AI & Search (GEO), GEO

A consumer technology brand can sometimes see early movement in AI search visibility within three to four months. More reliable and defensible results usually take six to nine months. A mature GEO program can take 12 months or longer. Those are useful planning benchmarks, but they are not guarantees. The…

Sep 02

Love0

Tech PR team developing a PR and content strategy for AI search visibility and GEO.

How Do You Optimize PR and Content for AI Search Visibility?

By Lindsay Davis AI & Search (GEO), GEO, Uncategorized

Optimizing PR and content for AI search visibility means making your brand easy for AI systems to understand while building credible third-party evidence that supports what you say about your products. For consumer technology brands, this requires work across your website, content, technical structure, earned media, reviews, citations and other…

Sep 02

Love0

Why Doesn’t My Tech Brand Show Up in AI Search Results?

By Lindsay Davis AI & Search (GEO), GEO

Ask ChatGPT, Gemini or another AI platform to recommend the best products in almost any consumer technology category and you’ll probably see the same handful of brands appearing again and again. If your competitors are there and you aren’t, there is a reason. Figuring out that reason is where a…

Aug 05

Love0

Professional businessperson giving an OK gesture representing confidence in selecting the best Generative Engine Optimization (GEO) agency for enterprise AI visibility and AI search success.

Best GEO Agencies for Enterprise Companies (2026)

By Proper Propaganda AI & Search (GEO), GEO

The 5 Best Generative Engine Optimization Agencies for Large Brands Summary Enterprise companies face a new visibility challenge. Buyers are increasingly researching vendors through ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and other AI assistants before ever visiting a website. Ranking well in Google is still important, but it is…

Jul 28

Love0

Building Entity Authority checklist for Generative Engine Optimization (GEO), showing a printed guide with steps for improving AI citations through entity disambiguation, schema, consistency, third-party corroboration and monitoring.

Building Entity Authority: A Checklist

By Lindsay Davis GEO

A practical guide to building entity authority for Generative Engine Optimization (GEO). Last updated July 2026. Why does entity authority matter for AI citations? Because the mechanics of search have changed, and most brands haven't caught up. Google used to hand you a list of ten blue links and let…

Jul 16

Love0

Black-and-white image of Pinocchio with an exaggerated long wooden nose, symbolizing misinformation and myths about Generative Engine Optimization (GEO). The image illustrates a blog analyzing 15,900 AI-generated answers across five large language models, challenging common assumptions about AI citations, owned media, content freshness, and listicle performance.

What 15,900 AI Answers Taught Us About GEO Myths

By Jackson Wightman GEO

Your lived experience and your data beat headlines and aggregate numbers every time. Especially when it comes to Generative Engine Optimization. Because so many thought leaders are selling GEO 101 courses, custom GPTs, or consulting services, they need to sound definite. As though a realm that’s 18 to 20 months…

Jul 12

Love0

Black-and-white image of a man shielding his eyes from bright light, illustrating how real-world GEO data can challenge assumptions about AI recency bias and content freshness.

Ignore the noise and the intelligentsia

By Jackson Wightman AI & Search (GEO), GEO

“The content AI cites has a short life. You need to constantly refresh it because LLMs have a recency bias,” said every PR and GEO maestro out there. And they even have data. Reams and reams of it from big-ass sample sizes. I am not here to argue with extensive…

Jul 11

Love0

Leading PR Firms for Building Brand Visibility Across AI Search

By Lindsay Davis AI & Search (GEO)

We compared PR firms that are helping brands increase visibility across ChatGPT, Gemini, Perplexity, and Google AI search. Brand discovery is vastly different from what it once was. For decades, companies relied on search engines, media coverage, advertising, and word of mouth to build visibility. Today, consumers are increasingly asking…

Jul 08

Love0

Top PR & GEO Agencies in 2026

By Lindsay Davis AI & Search (GEO)

The agencies helping brands earn media coverage and AI visibility Public relations is ever evolving, but not more than lately. For decades, the goal of PR was to generate awareness through trusted media coverage. Today, that same coverage influences something much bigger: how brands are discovered, cited, and recommended by…