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AI Marketing

Hands reviewing consumer research charts and survey data illustrating U.S. consumer trust, technology purchasing behavior, and manufacturing perceptions.

Why U.S. Consumers Still Hesitate on Chinese Technology: New Research for Consumer Tech Brands in 2026

By Independent research, PR Strategy
A data-driven look at how origin, trust, and transparency shape U.S. tech purchasing decisions, and how domestic consumer tech companies can turn that hesitation into competitive advantage. 65.7% of U.S. consumers name China as their top country of concern when it comes to where tech products are manufactured, more than…
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Person reading a TechCrunch-style product roundup article on a laptop screen. The image illustrates how listicles, product recommendations, reviews, and "best of" content influence brand visibility in AI search and Generative Engine Optimization (GEO) programs.

Just write the damn listicle

By AI & Search (GEO)
Cristiano Ronaldo, Luis Suarez and Neymar have a lot more in common than a penchant for scoring goals. Each is famous for on-field histrionics, notably taking dives to get penalty calls when it gives their teams an advantage. Does anyone really like this behaviour? No. Does it ruin football’s appeal?…
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Black-and-white cover image showing a person holding a laptop displaying the words “The AI Discovery Framework” above the Proper Propaganda logo. Large text in the background reads “Sharper insights. Stronger impact.” The image represents a strategic framework for understanding how buyers use AI, mapping customer prompts, building authority, executing GEO programs, and improving AI visibility across platforms such as ChatGPT, Gemini, Perplexity, and Google AI Overviews.

The AI Discovery Framework

By AI & Search (GEO)
Before You Optimize for AI Search, You Need to Understand How Your Buyers Use It As AI becomes a primary discovery channel, companies are rushing to implement Generative Engine Optimization (GEO) tactics to increase visibility across platforms like ChatGPT, Gemini, Perplexity, and Google’s AI Overviews. Logic being, if buyers are…
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Top Agencies That Understand GEO in 2026

By AI & Search (GEO), Industry Commentary, PR Strategy
This report profiles eight agencies focused on getting brands surfaced within AI-generated responses, from ChatGPT to Google AI Overviews and other LLM-driven discovery sources. Generative Engine Optimization (GEO) brings together structured data, answer-oriented content, and measurement systems designed to track when and how brands are cited, included, and explained within…
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