AI search optimization | Public Relations for Technology Companies

Oct 01

Best GEO agencies for growth-stage tech companies in 2026 ranked and compared for AI search visibility, PR, content and measurement.

Best GEO Agencies for Growth-Stage Tech Companies in 2026 (Reviewed & Compared)

By Lindsay Davis GEO

The best GEO agencies for growth-stage technology companies in 2026 include Proper Propaganda, Siege Media, iPullRank, Directive, Omnius, Crackle PR and Infrasity. They are not interchangeable. Some approach Generative Engine Optimization primarily through SEO and technical optimization. Others specialize in content, digital PR, earned media or developer marketing. For growth-stage…

Sep 17

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Black-and-white image of AI keyboard keys revealed through torn paper, representing PR and content optimization for AI search visibility in consumer tech.

How Do You Optimize PR and Content for AI Search Visibility in Consumer Tech?

By Lindsay Davis AI & Search (GEO)

A Reddit user recently asked a question that more consumer technology CMOs should probably be asking: How can I get my company mentioned in ChatGPT answers and Google AI Overviews? The Reddit discussion touches on Wikipedia, structured data, blog content, press coverage, directories, SEO and llms.txt. There is some good…

Sep 16

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Consumer tech GEO guide showing how brands improve AI search visibility

A Consumer Tech Brand’s Practical Guide to GEO: How to Show Up in AI Search

By Lindsay Davis AI & Search (GEO)

What’s the smartest way for a consumer tech brand to improve search visibility using GEO? Start with the questions consumers ask before they buy. Someone shopping for a keyboard, robot vacuum, e-bike, projector or pair of headphones can now ask ChatGPT, Gemini, Perplexity or Google a fairly specific question: What…

Sep 02

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How Long Does It Take for a Consumer Tech Brand to Appear in AI Search Results?

By Lindsay Davis AI & Search (GEO), GEO

A consumer technology brand can sometimes see early movement in AI search visibility within three to four months. More reliable and defensible results usually take six to nine months. A mature GEO program can take 12 months or longer. Those are useful planning benchmarks, but they are not guarantees. The…

Sep 02

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Tech PR team developing a PR and content strategy for AI search visibility and GEO.

How Do You Optimize PR and Content for AI Search Visibility?

By Lindsay Davis AI & Search (GEO), GEO, Uncategorized

Optimizing PR and content for AI search visibility means making your brand easy for AI systems to understand while building credible third-party evidence that supports what you say about your products. For consumer technology brands, this requires work across your website, content, technical structure, earned media, reviews, citations and other…

Aug 10

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Man thinking about how Generative Engine Optimization works and how to measure GEO using AI visibility, citations, Share of Answer and buyer journey metrics.

How GEO Works: A Framework for Generative Engine Optimization and Measurement

By Lindsay Davis AI & Search (GEO), GEO

Generative Engine Optimization (GEO) is the process of improving how a brand is understood, cited, recommended and represented by AI systems. A complete GEO program combines customer research, technical optimization, content, authority building and measurement. Our framework breaks that process into six phases: Audit, Strategy, Foundation, Content, Authority and Measurement.…

Aug 05

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Professional businessperson giving an OK gesture representing confidence in selecting the best Generative Engine Optimization (GEO) agency for enterprise AI visibility and AI search success.

Best GEO Agencies for Enterprise Companies (2026)

By Proper Propaganda AI & Search (GEO), GEO

The 5 Best Generative Engine Optimization Agencies for Large Brands Summary Enterprise companies face a new visibility challenge. Buyers are increasingly researching vendors through ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and other AI assistants before ever visiting a website. Ranking well in Google is still important, but it is…

Jul 31

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Black-and-white photo of sheep blindly walking up a steep hill and falling over a cliff beside a warning sign reading "Warning: Excess Share of Answer," illustrating the danger of over-relying on Share of Answer instead of measuring GEO performance across the full AI buyer journey.

The trouble with Share of Answer

By Jackson Wightman AI & Search (GEO), GEO

Discovery-level prompts are where the sex lives. It’s natural. Everyone gets excited when a company begins to show up in unbranded prompts like “What is the best X for Y.” When inbound leads jump, the happy fervor gets more intense. And so we worship at the altar of Share of…

Jul 28

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Building Entity Authority checklist for Generative Engine Optimization (GEO), showing a printed guide with steps for improving AI citations through entity disambiguation, schema, consistency, third-party corroboration and monitoring.

Building Entity Authority: A Checklist

By Lindsay Davis GEO

A practical guide to building entity authority for Generative Engine Optimization (GEO). Last updated July 2026. Why does entity authority matter for AI citations? Because the mechanics of search have changed, and most brands haven't caught up. Google used to hand you a list of ten blue links and let…

Jul 28

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Three horses emerging from the darkness symbolize the hidden threats that can quietly undermine a Generative Engine Optimization (GEO) program, including organizational silos, lack of curiosity, and underinvestment.

3 dark horses could be coming to kill your GEO program

By Jackson Wightman GEO

There are killers in your midst. You just don’t know them. Our GEO work, to date, has revealed that a few dark horses pose the biggest threat to AI search optimization programs. They are wildly different, show up at different times, and in varied ways. Silo-ization Silo-ization. Like Hip Hop,…